BECAUSE WE CAN!
We Help Avid
Brands Get More
Google Search Ads
90% of searches worldwide occur on Google. This means that the audience we can reach has no end. With a deep keyword study by Digipeak, we guarantee that your service or product will appear to the most relevant audience. In accordance with performance marketing, our most important principle is to minimize costs and increase the number of conversions. To this end, it is our most valuable goal to maintain the quality service we have been providing to our customers for years by using the most powerful research tools in the market.
In addition, we will be working to ensure that the investments made are not wasted, thanks to our professional team that analyses your website and, if any, past advertisements. Every data in your accounts is valuable to us and we do not want this data to go to waste. We continue by putting it on top of your past strategies with the extensive keyword studies to be done.
Google Display Network
Although everyone thinks of a search engine when it comes to Google, the possibilities offered by Google are not limited to this. While remarketing-retargeting ads are the leading ads that can be made with GDN, display ads can also be placed on content related to the product or service you offer. This can be a YouTube video or a website. Together with the work of our team, we will determine the most suitable strategy for you and try to reduce the CPA values to the lowest. With GDN, in-video ads can be prepared on YouTube, ads can be placed on high-traffic websites (news sites, etc.), and the audience you want to retarget can be easily reached.
One of the first platforms that comes to mind when we think of display advertising is YouTube. Today, with the traditional media losing its power and digital media gaining power rapidly, the value of YouTube is increasing day by day. Although when mentioning YouTube, the first thing that comes to mind are videos, YouTube ads are not limited to these. With the research we will do on your brand; We reach the right audience with various advertisements such as in-stream, overlay, sidebar, and end-of-videos. You are not late for anything yet, but with the continuous growth of YouTube, especially among the new generation, we recommend that you should hop on to this train as soon as possible.
Paid Social Ads
Paid social ads or social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing quality content on your social media profiles, listening to and engaging your followers, analysing your results, but Paid social ads aims to do this through running social media advertisements.
Although the number of “likes and comments” comes to mind when Facebook is mentioned, Facebook is one of the most effective channels to reach the relevant audience without waiting for them to find us. While Facebook’s rather wide audience targeting tool allows us to reach users according to their interests, it also gives us the opportunity to reach customers like your past customers. Combined with quality creatives and ad copy, Facebook is now in a stronger position than ever before.
You can contact us so that we can build you successful campaigns with remarketing and retargeting campaigns on Facebook, with similar target audience studies, with different images and advertising texts to be used.
Instagram is not just about beautiful pictures. You can also shop under the shopping category on Instagram, which stands out as the most powerful platform to advertise to create a brand awareness. With the studies we will perform tailored for the brands, we will also determine which Instagram area we will advertise. You also benefit from both platforms as it is linked to Facebook. With the optimization procedures, your ads will be shown more frequently on whichever platform they achieve more successful results.
Another advantage of your advertisements on Instagram is that when we create brand awareness, the number of followers, likes and comments on your social media account will increase, so you can start selling without advertising on social media.
With the advertisements to be placed on LinkedIn, where the professional heart of social media beats, your brand’s awareness will increase, attention will be drawn, and successful results are to be achieved in finding potential customers. However, since the audience on LinkedIn will be a more specific audience, it would be much healthier to perform a detailed brand and market research before advertising in this platform.
The favourite of the new generation, the new kid on the block, TikTok has been the fastest growing social media platform according to research. This rapid growth may be an indication that the advertisements that can be given can also grow at the same rate.
FREQUENTLY ASKED QUESTIONS
What is a PPC Audit?
PPC Audit, as stated on above, is a part of our methodology and it is a crucial step before setting up campaigns. Our team will perform a meticulous review of all your previous campaigns and metrics on any platform to gain a profound understanding of your current PPC strategy and what must be done. Some elements that we look for are, wasted spend, missed opportunities, keyword analysis and if there are any keywords that are wrongfully used, ad copies etc. It is also possible to gain a new perspective by auditing your previous campaigns, so Digipeak cares deeply about this process.
What is Paid Search Advertising?
Paid search (SEM, PPC), to simply put, is a marketing strategy in which advertisers pay search engines for ad placement on search engine related properties.
What is Social Media Marketing?
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic.
What platforms do you run ads on?
Our team is qualified and experienced to run ads on all the major platforms like Google (and its properties), Facebook, Instagram, YouTube, TikTok, AppStore, Google Play Store, LinkedIn etc. You can easily contact us to ask if you would like your ads to run on a different platform by filling the form.
What is Remarketing?
Remarketing, and its associated campaigns, is a technique aimed at drawing visitors to your site back in and encouraging them to convert. This is done by showing ads to those individuals who have previously engaged with your site or app.
How much does PPC cost?
Our approaches are tailored based on the individual business and its unique needs and goals, as well as the competition in your industry. So, it is not possible to give you a specific number without first reviewing your existing PPC strategy. Use one of the forms above or below to request a FREE PPC audit and we will review your current set up. From there, we can provide an estimated cost and plan for any changes that need to be made.